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WEEX Drives Global Strategy with Dubai Studio and TOKEN2049 Spotlight

By: WEEX|2025/04/22 21:52:14
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Recently, WEEX officially announced the opening of its international studio in Dubai’s central financial district, joining top-tier exchanges like Bybit, OKX, and Bitget in establishing a physical presence in the region. As part of this expansion, Weex intends to apply for a Virtual Assets Regulatory Authority (VARA) license in 2025, underscoring its commitment to compliance with Dubai's regulatory framework. As the most dynamic crypto hub in the Middle East, Dubai continues to attract leading platforms. WEEX has also seen rapid growth in global markets, driven by its ongoing advantages in trading security, product liquidity, and user experience.

Andrew Weiner, Vice President of WEEX, said: “With WEEX’s rapid growth in the Middle East and global markets, we plan to expand our team further in Dubai over the next one to two years, employing more new hires to better support local operations and service deployment.” As WEEX continues to grow its user base, product offerings, and international influence, Dubai will serve as the central hub for the platform's global expansion, driving localized operations and team-building efforts to enhance WEEX’s global strength and influence.

As a global crypto trading platform founded in 2018, WEEX has already served over 6.2 million users across 130+ countries and regions. With a daily trading volume of over $5 billion, WEEX supports more than 1,700 trading pairs, including popular mainstream and emerging tokens. The platform offers spot and derivative trading with leverage up to 400x. Backed by strong liquidity and a precision trading matching system, WEEX also protects users’ assets with a 1,000 BTC Protection Fund. The platform’s innovative copy trading feature has attracted a significant number of professional traders and users, making it one of the most popular tools for precision trading today.

Meanwhile, WEEX has partnered with global brand ambassador Michael Owen and five regional ambassadors to further promote the concept of Precision Trading. The platform is also launching the “Win With Michael Owen, Sign up & get up to $100 for Free” campaign. New users who register can receive up to $30,000 in USDT rewards and have a chance to win a signed football jersey by watching Michael Owen’s newly released brand video: https://www.youtube.com/watch?v=tRB-V2hMhuM

As a legendary striker, Michael Owen is known for his precision, efficiency, and decisiveness on the field. This relentless pursuit of precision aligns perfectly with WEEX’s core philosophy of Precision Trading. Reflecting on how to make quick, accurate decisions under pressure, Michael Owen said: “I realized early on that being fully prepared for all possible outcomes is key to making the best decision in the moment. Otherwise, hesitation can cause opportunities to slip by.” This “instinctive decision-making,” built through years of practice and experience, helped him master risk management and timing, principles that align perfectly with WEEX’s approach to trading.

Since the partnership, WEEX has continued refining its precision trading tools and deepening its market strategies, helping users improve decision-making efficiency and enhance risk control. Looking ahead, WEEX will continue to use its Dubai international office as the central hub of its global strategy, focusing on product development, localized services, and regulatory compliance. Through platforms like TOKEN2049, WEEX will further drive the adoption of Precision Trading across broader markets. Michael Owen and the global ambassador team will continue to collaborate with WEEX to help more investors navigate market volatility, capture opportunities, and unlock the full potential of the crypto industry.

Disclaimer: WEEX does not currently conduct any virtual asset activities in the UAE and has not been licensed by the Virtual Assets Regulatory Authority (VARA). WEEX will only engage in virtual asset activities in Dubai upon obtaining the necessary VARA license.

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WEEX Poker Party: Trade Crypto, Play Cards and Win Big Rewards

What is WEEX Poker Party?

WEEX Poker Party is the first interactive card game event ever launched on a crypto exchange. Running from April 1 to April 30, 2026, it turns everyday trading into a card gaming experience. Every trade puts Poker cards in your hand. Every hand you play puts real rewards in your pocket.

Unlike traditional trading competitions that reward only the highest volume, Poker Party rewards strategy, luck, and consistency. You collect cards, trigger random buffs, build Poker combinations, and compete for daily prize pools. This is crypto trading gamified — and it is exactly as entertaining as it sounds.

For too long, exchange events have followed the same formula: trade more, climb, collect, repeat. That model rewards only the biggest accounts and the most relentless grinders. Poker Party changes that. Genuine gameplay mechanics make every trade feel meaningful and every card draw exciting. Whether you are a futures whale or a spot trader with a modest account, you have a real shot at significant rewards.

How to Play Poker Party: A Step-by-Step GuideStep 1: Register and Join the Event

Participation starts with one click. Visit the WEEX Poker Party event page and register. Once registered, you immediately become eligible to earn poker cards through everyday trading activities.

Step 2: Earn Poker Cards by Trading

Every action you take on WEEX during the event period can earn you poker cards. The more you trade, the more cards you collect. Card-earning activities include:

Deposits – Fund your account and receive cardsFutures Trading – Execute futures trades to earn cards based on volumeSpot Trading – Spot market activity also contributes to your card countInviting Friends – Refer new users and both parties receive bonus cardsAdditional Tasks – Special event missions with extra card rewards

The exact number of cards earned per task is displayed directly on the event page. No guesswork. Just trade, earn, and collect.

Step 3: Draw Cards and Trigger Random Buffs

Here is where the fun begins. When drawing cards, you have a chance to trigger random buffs that significantly boost your card-earning potential. These buffs include but are not limited to:

Extra Cards – Receive additional cards immediatelySpecial Cards – Unlock rare cards with higher point valuesIncreased Show Rate – Boost the appearance probability of specific high-value cards

These buffs are triggered randomly, meaning every card draw carries the excitement of a potential bonus. It is not just about how much you trade. It is about how lucky you get.

Step 4: Trigger Lucky Boosts for Daily Surprises

In addition to draw buffs, Poker Party features a Lucky Boost mechanism. When activated, Lucky Boost grants an extra prize drawn randomly from:

Extra Cards – Add more cards to your hand instantlyFutures Bonus – Receive trading bonuses applied to futures positionsWXT Tokens – Direct token rewards credited to your account

Lucky Boosts add an element of daily surprise. Even on slower trading days, a single boost can turn things around.

Step 5: Build Card Combinations and Maximize Your Score

Cards alone are not enough. You need to form winning combinations. Poker Party uses standard poker hand rankings to determine the strength of your cards. Better combinations mean higher multipliers and significantly larger rewards.

Card values are assigned as follows:

J, Q, K: 10 points eachA: 11 pointsNumber cards (2–10): Face value points

Only cards that form a valid poker combination contribute to your score. Scattered cards with no combination value do not count. This encourages strategic thinking: do you play your hand now or wait for better cards?

Step 6: Settle Your Hand and Claim Daily Rewards

You have two options for settlement:

Manual Settlement: When your hand contains five or more cards, you can click the play button to settle immediately. This gives you control over timing and strategy.

Automatic Settlement: If you do not manually settle, the system will automatically play your best possible hand at 23:59:59 (UTC+8) daily. The system analyzes your hand, selects the highest-scoring combination, and settles accordingly. Any remaining cards beyond five are kept in your hand for the next day.

This hybrid system ensures you never miss a settlement while still allowing active players to optimize their strategy.

Final Thoughts: Trade, Play, and Win with WEEX Poker Party

WEEX Poker Party represents a genuine innovation in crypto exchange events. By combining trading incentives with interactive card gameplay, WEEX has created an experience that is more engaging, more inclusive, and significantly more entertaining than traditional trading competitions.

Whether you are a high-volume futures trader or a casual spot investor, Poker Party offers a path to rewards that feels less like work and more like play. Collect your cards. Trigger your buffs. Build your combinations. Claim your prizes.

The cards are on the table. The prize pools are waiting. The only question is: how well will you play your hand?

FAQQ1: What is WEEX Poker Party?

A: Poker Party is the first interactive card game event on a crypto exchange. Users earn poker cards by trading, form winning card combinations, and compete for daily prize pools.

Q2: When does Poker Party start and end?

A: The event runs from February 16 to March 8, 2026.

Q3: How do I earn poker cards?

A: Cards are earned through deposits, futures trading, spot trading, inviting friends, and completing special event tasks.

Q4: When are rewards distributed?

A: Daily settlement occurs at 23:59:59 (UTC+8). Rewards are distributed before 12:00 PM (UTC+8) the following day.

Q5: What rewards can I win?

A: Rewards include USDT, WXT tokens, futures bonuses, and other crypto prizes drawn from daily prize pools.

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