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CNBC announced it will fully integrate Kalshi's prediction market data across its TV, digital, and subscription platforms.
BlockBeats News, December 5, CNBC has reached a multi-year agreement with prediction market operator Kalshi to fully integrate real-time prediction data across its TV, digital, and subscription platforms.
According to an announcement released on Thursday, starting in 2026, Kalshi's event probability data will be incorporated into CNBC's program content, including shows like "Squawk Box" and "Fast Money," accompanied by a dedicated market display to show real-time prediction dynamics.
Kalshi will also launch a CNBC-branded section on its platform showcasing prediction markets curated by the media network.
Kalshi CEO Tarek Mansour stated that this integration represents the "next stage in the evolution of financial reporting," shifting from presenting data as it happens to real-time predictions of future trends.
CNBC President KC Sullivan added that prediction markets are becoming a key tool in understanding significant events and described Kalshi's data as a "powerful complement" to the network's news coverage.
This agreement comes shortly after Kalshi announced another data integration partnership with CNN, integrating its prediction markets into the latter's live analysis and newsroom reporting.
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